Banks Are Biased, Especially When Advertising Mutual Funds

Banks Are Biased, Especially When Advertising Mutual Funds

Banks are biased. That’s obvious. Banks are public companies in the business of making money and therefore are biased towards activities that produce a profit. This isn’t necessarily a bad thing but when making personal finance decisions it’s good to keep this top of mind.

This bias is especially apparent when banks advertise their mutual funds. They use a few different forms of bias to make their products look extra appealing.

Everyone has probably seen a mutual fund advertisement. It’s the one with the line that keeps growing towards the sky. It usually says how $10,000 invested 10 years ago could have grown into $xxx,xxx today.

There are a couple of problems with this advertisement.

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